This is eleven weeks project done with NHS24 to identify insights, opportunities and unmet needs. NHS24 is a national organization that gives health advice through a range of channels. The project is about finding how NHS 24 could provide ‘continued health and well-being for the people of Scotland, trying to identify the unmet needs of people accessing healthcare, and trying to understand new emerging behaviors due to post-pandemic threads. From the series of research, we found a theme; prevention of long-term diseases. The insights we found
were: 1. A lack of preventative system in Scotland, 2. Prevention works better in other countries, 3. Illness may get severe without prevention. Those insights led us to the opportunity area, “How might NHS24 provide preventative care when people don’t know they need it?” Our proposal is a system to detect preventable diseases in the early stage by using “free health checks through multiple touchpoints” and make it a starting point for acknowledging of a healthy lifestyle. To start with such kind of system, we choose to focus on Type 2 diabetes because it impacts both NHS and people, it is fitting in our opportunity area, deliverable through the lens of NHS 24 and it is innovative.

With our new system, the cost of treating avoidable complications can be reduced by tracking the people at risk as early as possible. This system can be scaled to identify other types of preventable diseases and can be scaled to bring more services that can encourage people to lead healthy lifestyles.